Reef Redemption

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Description:
It is a very interesting yet simple ad that gets the point across very clearly, that reef is doing its best to reduce waste.
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RATINGS & COMMENTS

0.0br1184’s
Rating
Comment:
I gave this ad a high score, because it makes the consumer feel better about what they are buying. It shows that Reef is trying hard to reduce waste and to use recycled products. The fact that the advertisement is in part shot in the factory gives the ad credibility.I don't get the feeling that the company is "greenwashing" because of the attention to detail they put in the sandal, like the sole being patterned like a puzzle, just like their cutting templates. They come off as being very genuine in their green approach.