Greenpeace Dove Onslaught

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Description:
Maybe the perfect use of information, parody, cultural knowledge combined to change perceptions.

RATINGS & COMMENTS

3.8brian’s
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Comment:
This is very misleading. It implies that demand for dove is what is driving the demand for new palm oil plantations, but doesn't actual say it or prove it. I'd like to know the facts behind where so much forrest is being cleared for Palm Oil.

1.8dzavertnik’s
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Comment:
Had me fooled for a second, I could have sworn dove was going to say it was not using palm oil so that stuff didn't happen. Good job green peace, but I agree with Brian, it's a bit misleading and leaves information unproven.

1.0Madeira’s
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Comment:
I really like this ad, however as it's not advertising a product or service I don't think it really belongs here

1.0freemason’s
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Comment:
http://www.greenpeace.org/international/news/palm-oil_cooking-the-climate

4.4cleetus8’s
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Comment:
A few thoughts: 1) Anything GreenPeace does is not green 2) Clearing the rainforest is bad 3) This is purely the opposite of the "Feel good" ads many companies put out...but it's a "feel bad" ad. No substance, no way to back up, nothing.