THE ADS

Is it greenwashing? And how much (or how little) is going on? View any of the user-submitted ads below to see what others have said and find out what score it received on the Greenwashing Index. It’s scored like golf — the higher the score, the worse the ad does on the Index. Click on any ad to read what others have said, or rank it yourself. Not sure how the scores are generated? Check out the criteria.

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4.9Average
Rating

7-Up

Tags:7-Up Greenwashing ad
4.6Average
Rating

Bio Plastic Container – NOT CERTIFIED, IT’S TRASH!

Tags:Ingeo PLA
3.0Average
Rating

Pear energy – how green?

mazda Lorax Ad 2012
4.9Average
Rating

mazda Lorax Ad 2012

Tags:mazda lorax
CitroËn C-Zero
4.6Average
Rating

CitroËn C-Zero

Tags:automotive eco emissions
Tar sands are beneficial for all canadians
2.9Average
Rating

Tar sands are beneficial for all canadians

HEALTHING by lysol
4.3Average
Rating

HEALTHING by lysol

Tags:consumer environment green
Evive water bottle refill
2.6Average
Rating

Evive water bottle refill

Tags:water bottle plastic
M&S shwop 2012 campaign
2.9Average
Rating

M&S shwop 2012 campaign

Tags:retail
Air wick and national parks foundation
4.5Average
Rating

Air wick and national parks foundation

Tags:air scents national parks odd bed fellows